For any business to be successful, the first aspect they have to guarantee they have is customer demand. This will only exist if the product or service is fundamentally solving a problem or answering a need that has not been covered or could be done so in a better way. We identified an issue that ultimately exists due to the endless amount of content that is available for users to watch. Have you ever spent more time looking for a movie or series than actually watching it? Searching for over an hour because you want content that suits your needs and that will not be a waste of time. With the Watchly app, we bring the solution.

After analysing the market, we gathered that there are movie and series recommendation websites, but we noticed a hole in the market in terms of apps with this purpose. Thus, we decided to take this a step further by building an app with an accurate recommendation algorithm that leads users to the movie or show they were looking for, indicating on which platform they can watch it legally. It will allow them to also rate content, recommend it to friends they follow, engage in active debates about characters, scenes, directors, list their favourites, the ones they have watched and the ones they want to watch.

In a world dominated by online content and streaming platforms, where individuals resort to movies and series every day to transport themselves into new realities, far from their problems and routines, an app that helps them decide and organize what to watch is definitely needed.